Why Your Coaching Business Needs a Community, Not Just a Credential
Coach Certification, Coaching Business Murielle Marie Ungricht Coach Certification, Coaching Business Murielle Marie Ungricht

Why Your Coaching Business Needs a Community, Not Just a Credential

I checked the published standards of five major credentialing bodies to find out why nobody tells you what happens after certification. What I found: none of them was ever built to teach you how to run a business — and that gap is permanent. Here's where it actually sits, and why I started Nuumani to close it.

Read More
What Is AEO, and Why Every Coach Needs to Care About It in 2026
Murielle Marie Ungricht Murielle Marie Ungricht

What Is AEO, and Why Every Coach Needs to Care About It in 2026

For twenty years, "getting found" meant ranking on Google. That assumption just broke — 37% of consumers now start their searches with an AI tool instead, and the coach who shows up when someone asks isn't the one who ranks first. It's the one AI trusts. Here's what Answer Engine Optimization actually is, why it matters more for coaches than almost anyone else, and how to make sure your name is the one that comes back.

Read More
How Coaches Can Use AI to Actually Get Clients — Not Just Write Faster
Murielle Marie Ungricht Murielle Marie Ungricht

How Coaches Can Use AI to Actually Get Clients — Not Just Write Faster

There are now a record 122,974 coaches worldwide, and most of them are using AI to write better captions. The coaches actually pulling ahead are using it somewhere else entirely — to answer inquiries faster, repurpose what they already create, and follow up on the leads who said "not yet." Here's the difference between AI that saves time and AI that gets clients.

Read More
A complete technical guide for coaches in 2026 [beginner-friendly tools]
Bojana Paunovic Bojana Paunovic

A complete technical guide for coaches in 2026 [beginner-friendly tools]

Starting out as a coach can be both exciting and challenging. As you start working on your coaching business, having the right tools can make a world of difference. Here are ten beginner and budget-friendly tools that every new coach should consider while starting a new coaching business

Read More
Where to find speaking opportunities in 2026
Murielle Marie Ungricht Murielle Marie Ungricht

Where to find speaking opportunities in 2026

Speaking gigs are also a great opportunity to connect in person, in fact, one of our founding members recently met our CEO, Murielle, during an event in Belgium.

Read More
Asynchronous Coaching
Murielle Marie Ungricht Murielle Marie Ungricht

Asynchronous Coaching

When we think of coaching, most of us imagine Zoom calls, scheduled check-ins, or in-person meetings. But there's a growing trend in the coaching world that’s transforming the way we grow, learn, and receive support — it’s called asynchronous coaching.

Read More
ADHD and the way our brain is wired
Bojana Paunovic Bojana Paunovic

ADHD and the way our brain is wired

This blog explores how the DMN (Default Mode Network) and Task Positive Network (TPN) in the brain interact, why an overactive DMN - especially in people with ADHD - can lead to rumination, and how simple techniques like journaling, mindful breathing, and low-light walks can help quiet the mind. If you've ever struggled with restless thoughts, this read offers both insight and practical solutions.

Read More